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Same with the pets.com puppet. Think it went on to sell insurance.
Monkeh
Would I Lie To You: https://youtu.be/jvbVmp-zcJI?si=tidjrTIsnvqN0g9a&t=168
Monkey loves you
Monkey was a very good fit for PG Tips. They had (real) chimpanzees in their adverts from the 1950s to the early 2000s.
I always hated Monkey and PG Tips, the tea brand he advertised. He turned his back on co-star Johnny Vegas and Johnny was never the same after that: https://www.youtube.com/watch?v=_Ck45ni5C
I’m a lifelong Tetley Tea and Tetley Tea folk man: https://www.youtube.com/watch?v=un5lzlqeL-A