• Zarxrax@lemmy.world
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    4 months ago

    The article is quite interesting and has nothing to do with Google customizing results based on location, which many commenters seem to be assuming. Rather, the article is taking about how you can get dramatically different results by searching for the same thing in different languages. While that is pretty obvious, since the “same word” in two different languages is effectively 2 entirely different words to a computer, there are some interesting implications to it.

    • conciselyverbose@sh.itjust.works
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      4 months ago

      has nothing to do with Google customizing results based on location, which many commenters seem to be assuming.

      Because that’s what the title says. Language isn’t location.

      Different results based on language is even more obvious of a fact than location, though. It would take an insane amount of work to prevent, even if it wasn’t obviously the desired outcome.

    • Cloudless ☼
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      4 months ago

      So it is about languages instead of “where you live”. Can’t Harvard researchers get the title right?

      Or are they assuming that languages are only associated with where people live?

    • chrash0@lemmy.world
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      4 months ago

      language is intrinsically tied to culture, history, and group identity, so any concept that is expressed through a certain linguistic system is inseparable from its cultural roots

      i feel like this is a big part of it. it reminds me of the Sapir Whorf Hypothesis. search results and neural networks are susceptible to bias just like a human is; “garbage in garbage out” as they say.

      the quote directly after mentions that newer or more precise searches produce more coherent results across languages. that reminds me of the time i got curious and looked up Marxism on Conservapedia. as you might expect, the high level descriptions of Marxism are highly critical and include a lot of bias, but interestingly once you dig down to concepts like historical materialism etc it gets harder to spin, since popular media narratives largely ignore those details and any “spin” would likely be blatant falsehood.

      the author of the article seems to really want there to be a malicious conspiratorial effort to suppress information, and, while that may be true in some cases, it just doesn’t seem feasible at scale. this is good to call out, but i don’t think these people who concern their lives with the research and advancement of language concepts are sleeping on the fact that bias exists.

  • wewbull
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    4 months ago

    No shit!

    Harvard

    Oh. American researchers.

  • Obinice@lemmy.world
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    4 months ago

    …yes? Has been for years. Everybody knows.

    Google maps it extremely obvious, if not always outright explicit in each result.

  • CrowAirbrush@lemmy.world
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    4 months ago

    I tried seatching for an anime about some female shaped robot/computer and got hit with a couple pages of ai chat websites.

    I don’t care if my location has an influence if all the search results use zero of the words i typed in.

    Your site just sucks ass, stop covering that up with excuses lol.

  • lurch (he/him)@sh.itjust.works
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    4 months ago

    I always switch it to Azerbaijan, even though I’m not from there. This makes sure I don’t get stupid results they think should be on top because of my region.

  • jet@hackertalks.com
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    4 months ago

    Yeah, you can prove this by searching for Tacos near me

    Were the tacos, in fact, near you? Proof positive google is giving you different results based on your location