I am thinking of the mindset of wanting to hook up with as many people as possible not taking into consideration other people ‘s feelings or who might get hurt in by the process, which objectifies other individuals. That is an individualistic thought process, right?
Edit: I meant commodification in the sense of online dating apps, escort services, only fans, porn, prostitution and patriarchy. This trickles to the culture due to base and superstructure, and it is adopted by individualism.
What do you mean by “atomization”? I have never heard that term before.
The separating of humans into individual elements, or atoms, such that they’re disconnected from each other.
Basically, breaking the social bonds that once held human society together. A community is very strong, a group of individuals with no connection to each other is weak. What union-busting does to the workplace, atomization does to society at large. Individualism is tangential but not quite the same. Individualism is a sort of ideology that things should be this way. They should be self-reliant and depend on themselves etc etc. Atomization is the state being unable to form meaningful social relationships due to isolation.