You’ve missed the point! Well done that’s a really hard thing to do in a theoretical discussion.

Ask my employer for a 1, 3 and 5 year sporting and commercial strategy. If that fit my values then I’d accept and if it didn’t discuss whether my values could be incorporated. They would be

• having elite infrastructure - ground, training facilities, culture.

• promoting from within - players, coaches, back room and boardroom

• not piling resources to restrict competitors - maintaining bloated player pool

• ensuring there is value in the product for fans purchasing - so the football is attacking first and winning second

I can go on but what’s the point!