IDW has decided to become more focused as a company on publishing horror comics in terms of what they dub their co-creator originals, titles to follow up on their history of success with the likes of 30 Days of Night, Locke & Key, Beneath The Trees Where Nobody Sees and more.

Earlier this week, CEO and Publisher of IDW, Davidi Jonas took an investment call while in the car as as part of his duties of being a publically traded independent comic book publisher. He announced the switch in publishing focus for the publisher, and that IDW would be launching a new horror imprint soon and “partnering with one of the largest licensors to be able to exploit their largest horror titles” as comics, collections and graphic novels, and are “some very noteworthy and popular horror titles and having those as part of our imprint, we expect will attract interest.” And then look to exploit their co-creator-owned properties as a result of increased interest. And he says that this is one of the things he has focused on, to go as far and wise as they can.

You know, there is Vertigo-sized gap in the market since DC Comics let that go, which Boom, Vault, Scout and others have attempted to fill, including IDW as well. Might this be a worthwhile endeavour on IDW’s part?