Transcription
A picture of a hand holding remote car keys pointed at a white pickup truck. Below that is the text:
In the US, 75% of truck owners tow only once a year or less. Nearly 70% of them go off-road once a year or less. Additionally, 35% of truck owners haul something in their truck beds once a year or less
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Modern SUVs are actually tiny, but look big, as far as I’ve seen here in Sweden. I’ve more then once parked next to a SUV I thought was big, then as I get out of my Volvo V70 I realise it’s very often just a Kia Picanto-esque car which had been raised, given a muffin top and ridiculously big wheels.
A few years ago I got into a friend’s Jeep Grand Cherokee and was amazed that it was the same size inside as my Jetta Wagon. But mine regularly got 40mpg and his got 20mpg
From my north american perspective, SUVs are getting bigger. Full size SUVs like a chevy suburban, toyota highlander, and even hyundai telluride are bigger than many older full sized trucks. The bumper heights are increasing and these SUVs are replacing the family minivan or hatchback to spend most of their lives just getting grocceries.