Can recall being a young teenager and being on the one hand struck that they were suddenly including men as consumers of household products, but at the same time that they were depicting these men as bizarre & wildly incompetent.

It took a further TWO DECADES to see an ad with a normal man using a normal product like a normal person.

Was splendidly unaware of the substantive issues back then, so that I even noticed this as startling seems telling.